Super Bowl weekend is about to get even louder, bigger, and more exciting. Fans can prepare to “Lose Control” as Teddy Swims and Luke Combs headline EA Sports Presents Madden Bowl 2026, a high-energy celebration where music, gaming, and football collide.
According to an exclusive announcement, the much-anticipated event will take place on February 6 at the iconic Chase Center in San Francisco. Alongside Swims and Combs, the night will feature performances from Stephen Wilson Jr., Gavin Adcock, and rising rapper LaRussell, making the lineup one of the most diverse and exciting in Madden Bowl history.
Teddy Swims: A Dream Moment on a Massive Stage
For Teddy Swims, stepping onto the Madden Bowl stage feels surreal. Reflecting on his whirlwind year, the singer shared his excitement about performing during one of the biggest sports weekends in the world.
He emphasized how football, the Super Bowl, and the Madden franchise bring people together, with music acting as the perfect bridge between fans. With an audience packed full of gamers, athletes, and music lovers, Swims says the energy inside Chase Center is bound to be unforgettable.
Luke Combs Brings His Football Roots to Madden Bowl
Luke Combs’ connection to Madden Bowl runs deeper than music. A lifelong Carolina Panthers fan, Combs has grown up with the Madden NFL video game as a constant part of his life — even playing it regularly while on tour.
Fresh off the announcement of his new album The Way I Am, Combs expressed how meaningful it is to be part of such a massive EA Sports event. While he’s set to light up the stage, the country superstar is still holding out hope that his Panthers will make a Super Bowl appearance during the same weekend, adding another layer of excitement to the moment.
Blue Carpet Glamour and Interactive Fan Experiences
The Madden Bowl experience goes far beyond live performances. NFL quarterback Jameis Winston and popular sports commentator Kay Adams will host the event’s blue carpet, kicking off at 7 p.m. PT.
Fans around the world can tune in through EA Sports’ social media channels to catch celebrity arrivals, interviews, and behind-the-scenes moments. Adding to the digital fun, Twitch streamer Sketch will livestream athletes going head-to-head in Madden NFL 26, blending competition and entertainment in real time.
EA Sports Calls Madden Bowl 2026 a ‘Home Game’
With Super Bowl LX happening close to EA Sports’ global headquarters, the company sees this year’s Madden Bowl as something special. John Reseburg, VP of Marketing, Partnerships, and Communications at EA Sports, described the event as their biggest presence ever during Super Bowl week.
According to Reseburg, Madden Bowl sits at the heart of that celebration — honoring fans, athletes, creators, and musicians who shape football culture. The goal is simple: bring an unforgettable show to the Bay Area and share that energy with fans everywhere.
A Legacy of Iconic Performances
Madden Bowl has built a strong reputation for delivering genre-spanning lineups. In recent years, the stage has welcomed artists like Jelly Roll, Shaboozey, Chris Stapleton, Tucker Wetmore, Green Day, Big Boi, Killer Mike, and Breland.
With Teddy Swims and Luke Combs leading the charge in 2026, the event continues its tradition of blending chart-topping music with the passion of football’s biggest weekend.
Super Bowl Weekend Just Got Bigger
Just two days after Madden Bowl, Super Bowl 60 will take over Levi’s Stadium on February 8 in Santa Clara, California. As anticipation builds, Madden Bowl 2026 stands out as a must-watch moment — not just for football fans, but for anyone who loves music, gaming, and culture colliding on one massive stage.
With unforgettable performances, interactive digital content, and a star-studded crowd, EA Sports’ Madden Bowl 2026 Taps Teddy Swims and Luke Combs to Front a Star-Studded Lineup that truly sets the tone for Super Bowl weekend.